Tuesday, December 11, 2007

The Holy Grail for Indie Musicians?

Those of you who talk to me on a semi-regular basis know that I'm a broken record when it comes to the following concepts:

1. Make people feel like a "member" of your band and you will have a very lucrative fanbase

2. Make sure you have a product to offer at every price point for those who would really like to spend money with you.

That being said, here are two artists that really "get it" and are using these tactics to finance their records. This is exactly what I'm talking about. This is how you make money in today's market and allow your fanbase to get involved and really get a chance to participate with you.

Check out these acts that are allowing their fans to help finance their records:

Scott Andrew
www.saveyoufromyourself.com

Adrina Thorpe
www.myspace.com/adrinaexperimental

And here's the best part, these artists have done the heavy lifting for you and created a new model for you to try out. So here's the next lesson: Don't be stupid and try to think of something totally different, just take what they have done and make it your own.

Let me know how it works out for you, I'll be looking forward to hearing of your success.